Every vlogger knows that exposure is good and that the more people you have seen your videos, the more popular that you will become. If you have a YouTube channel and want to increase the number of views and subscriptions that you have, then you need to be willing to do a little work.
Understanding how to promote your YouTube videos and channels without having to spend money will help you drive traffic to your channel and can help you gain the popularity that you crave. Try these great ways to promote your YouTube videos for free and see the difference that they make in your traffic and views.
Promote on Social Media
If you don’t have social media accounts that you use on a regular basis, then it’s time to sit down, open a few accounts, and learn how to use them to connect with people. Sharing your videos on social media is a wonderful way to promote your channel and makes it really easy for people to click a link that you have included and go directly to your channel. Make sure that you don’t open social media accounts and then not use them, as you want to make sure that you are active, responding to others, and promoting yourself on a regular basis.
As you grow in popularity you may want to set up social media accounts that are specifically for your YouTube channel. While using your personal accounts to promote your videos when you are just getting started as a vlogger is a great way to get your videos in front of as many people as possible, you will want to separate personal and business social media profiles at some point. This will allow you to have dedicated accounts that your YouTube fans and subscribers can follow.
If you are on Facebook, then it’s time to join Facebook groups that are made specifically for vloggers to connect with each other and share their new videos that they have uploaded. This will allow you to easily reach a large group of people who are interested in vlogs and are often looking for new ones to check out and to follow.
By posting regularly in these Facebook groups, you can start to make a name for yourself, become easily recognized, and you will be able to drive traffic to your YouTube channel. Make sure that you post in these groups each time you update your YouTube channel to keep people continually checking out the content you’ve created. Don’t forget to check out others content as well.
Making Sure Your Video is Optimized
In addition to actively promoting your video as much as possible on your social media accounts, as well as in Facebook groups, you also need to make sure that people can easily find your video through online searches. You can’t rely on all of your traffic to come from people who are following you on social media or who are in the same Facebook group as you are.
By optimizing your video for SEO you will be able to bring in a lot more visitors and gain subscribers simply by people performing online searches. It’s important that you take time to make sure that it’s not only your video that looks great and is inviting. While this is important, this doesn’t have anything to do with SEO and a great looking video won’t actually help people find your YouTube channel.
Optimizing your video for SEO means that you need to spend time making sure that your custom thumbnail, tags, and title for your video all stand out and are relevant to the video yourself. You need to include descriptions for your videos that not only relate to what the videos are about but are also easily searchable. A tool that can help with that is TubeBuddy, which is a plugin for your web browser. It can help you with your channel and video SEO. Check out TubeBuddy here.
Using keywords in your descriptions, title, and tags will help others easily find your video when they are searching online. Make sure that you understand SEO and how it works so that you can use it to your advantage. If you don’t take the time to optimize SEO not only for all of your YouTube videos but also for your channel, then you won’t be able to reach people as easily. You will miss out on connecting with a lot of people who may find your video via a search.
Comment on Other Videos
It’s important to remember that YouTube is a community, and if you want to make sure that as many people view, comment on, and share your videos as possible, you have to be willing to do the same for other people. While commenting on other videos that you like or you have a question about may not seem like the best way to drive traffic to your channel, this is actually incredibly effective.
The reason why this works so well is that when you leave comments other users will be inclined to click on your name. Chances are very good that you have read a comment left by another user, found what they had to say interesting, and clicked on their name to go to their channel to see what else they had to say. Other users do the exact same thing as you do, which is why it’s so important to be involved in the YouTube community and find time to connect with other people via comments on their videos.
You don’t have to come up with a set amount of comments that you need to leave on other videos each day or each week, but it’s important that you take time to do this on a regular basis. Also, remember that the quantity of comments you leave isn’t as important as their quality. Leaving a few relevant and thoughtful comments that show that you have something to say about the video and may be interesting enough to check out is much better than leaving a lot more comments that consist only of emojis or one-word comments.
Tell People to Watch Other Videos
When you edit your videos before you post them to your YouTube channel, you want to make sure that you include at least two clickable videos. This helps viewers quickly and easily find other videos that you have posted that they may find interesting or that may pertain to the questions or problems that they have. The important thing to remember with this is that you don’t want to just show your videos at the end of your current video, but also tell people to click on it. As long as the videos you link are clickable and you instruct people to check them out, you are likely to see a boost in your traffic.
A lot of YouTubers make a huge mistake at the end of their videos because they tell their viewers to like, comment, subscribe, and also watch another video that they have posted. This is simply too overwhelming for viewers to process and will leave them feeling unsure of what they should do, check out this article from Wishpond, mistake #5.
Rather than overwhelming your viewers with too many commands and suggestions, break up when you tell them to do certain things. It’s a good idea to tell people to subscribe when you first start the video, remind them to comment and like your video halfway through it, and advise them to watch another video at the end of the current one. By breaking up your instructions into smaller parts that are more manageable and easier to handle, you’ll be able to get your viewers to follow you and delve deeper into your profile. You want more viewers and subscribers, but you don’t want to overwhelm them in the process.
Keep Uploading Videos
The best way to start driving traffic to your YouTube channel and eventually to make a name for yourself is to keep uploading videos. Even if you feel like you are uploading videos and not receiving any recognition, it’s important to keep vlogging on a steady and consistent basis. Remember that if you only upload one video each week it can take two whole years before you have uploaded 100 videos.
The best way to quickly increase the number of videos that you have is to upload a new one every day for 100 days. This will ensure that you have a wide variety and selection of videos for people to choose from when they visit your YouTube channel and will better allow them to find something that they are interested in when they check you out.
Once you have reached 100 videos, then you can start to slow down and space them out a little bit more. This will allow you to feel a little more relaxed and less frantic when trying to manage your YouTube channel. Remember: the more videos on your channel that you have, the easier it will be for people to find you via a search and the more likely it is that they will discover another one of your videos that they like and that they can relate to. The more videos that you have, the more views your channel will get overall.